Vital Search Engine Optimization

Practical "Do it yourself" Lessons

Learn how to do Search Engine Optimization and how to position your website at the top of main search engines such as Google

• Contents
• Introduction
• Where to Start?
• Simple Start-up Checklist
• Best Practices of Well Designed and Optimized Website
• Planning Website Tips
• Design Tips
• Navigation Tips
• Marketing Your Website Tips
• Programming Your Website Tips
• Keywords Selection Tips

• How-To
• View your source code
• Install Google toolbar
• Exchange Links
• Generate Meta tags and add to your pages
• Validate code
• Validate links
• Generate sitemap
• Submit sitemap to Google
• Submit Website to Open Directory
• Choose keywords
• Using WordTracker step-by-step
• Check keyword density
• Check what Google sees
• Diagnosic Tab
• Statistics Tab
• Linking correctly in your website
• Submit your website to Search Engines

• Positive Search Engine Optimization Factors Detailed Checklist
• Keywords
• Keywords - Header
• Keywords - Body
• Keywords - Other
• Navigation – Internal Links
• Navigation – Outgoing Links
• Other Factors-On-Page Factors
• Free Search Engine Optimization Tools
• Keyword Selection
• General SEO Tools
• Link Building Tools
• Aggressive SEO Tools (More risky)
• Pay Per Click Tools
• Customer Tracking / Bid Tracking / Management
• Competitive Analysis Software
• Fraud Prevention Software
• Keyword Suggestion Tools
• Keyword list creator
• AdWords Analyzer
• Large Pay Per Click Search Engines
• Smaller Pay Per Click Search Engines
• Books
• Professional Services:
• Summary

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